2025 still has three months to go, and before the year ends, we’re thrilled to announce some exciting news: our third store is officially open! Located in YOHO MALL, one of Yuen Long’s most popular landmarks, this mall perfectly blends high-end fashion with modern lifestyle. Known for hosting renowned beauty brands while maintaining a cozy, community vibe, YOHO MALL is more than just a shopping destination—it’s a lifestyle hub. Comprised of four interconnected malls and surrounded by residential towers, YOHO MALL brings contemporary fashion into everyday life. We hope that Moral’s eco-friendly fashion can seamlessly integrate into your daily routine, helping us all work toward a greener future.

From Nature and Simplicity to a World of Functionality

Each of our three self-operated stores represents a unique element of Moral’s brand philosophy. Our Hollywood location, with its wooden finishes, symbolizes our commitment to sustainability and reconnecting with nature in the heart of the city. The minimalistic design of our Mong Kok T.O.P. store reflects the essence of our products: simple yet timelessly captivating. Now, with our Yuen Long YOHO MALL II store, we’re focusing on highlighting the functionality and features of our products, all presented in the trendy utilitarian style.

Hollywood Plaza: Eco-Friendly + Mong Kok T.O.P.: Simple + YOHO MALL: Practical = Moral Bags.

The store’s primary color palette features cool tones of black, white, and gray. Its perforated metal facade and clean, sharp lines create a subtle sense of futurism. The three product walls showcase Moral’s best-selling bags in darker shades, perfectly complementing the store’s urban chic aesthetic. Layered lighting on the ceiling and floor adds a modern touch while accentuating the details of the products displayed on the walls.

The YOHO MALL II store is more than just a retail space—it’s a showcase of a lifestyle.

Special Opening Promotion: 15% Off One Item, 30% Off the Second

To celebrate the grand opening, Moral is offering an exclusive promotion from X to X. Enjoy 15% off your first purchase, and 30% off your second item. With YOHO MALL located right above a residential complex, this is the perfect opportunity to grab Moral Bags for the whole family during this limited-time offer!

The latest Umago Ronin backpack and MORAL X MIYOMM Day Tote are also available at YOHO II in Yuen Long.

At Moral, we aim to spread our eco-conscious values through this new store and embark on a sustainable journey together with Yuen Long’s residents. Let’s create a greener future, one bag at a time!

Address: A 253, YOHO MALL II, 8 Long Yat Rd, Yuen Long (11:30am - 8:30pm)